Hello

nextbike is Europe’s bike share leader. We are getting more and more people on our bikes by making them a natural part of urban mobility. As pioneers, we have been developing sustainable bike sharing systems for over 15 years. We are currently active in over 200 cities and understand our service as a complement to bus & train. Our business model is based on cooperations with cities, public transport providers, universities and consumer brands. Together we make our cities even more livable and bike sharing a bit smarter every day.

Logos

Our logo has always been unique. The winged bike refers to the freedom you feel on a lovely bike ride on the one hand and to our business model as an advertising medium on the other hand. 

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PRIMARY LOGO

Use the circular Nextbike logo in blue as standard. In exceptional cases the logo may also be displayed in black.

PRIMARY LOGO NEGATIVE

Use the negative logo on dark backgrounds.

CLEAR SPACE

If you use the logo with other graphic elements, make sure that it has enough room to breathe. The minimum distance to all sides is double the height of the letter “x” in nextbike.

SECONDARY LOGO

Use the secondary logo in layouts that require extreme horizontal use, such as footers with low height.

CLEAR SPACE

Make sure that the logo has enough room to breathe. The minimum distance to all sides is the width of the letter “x” in nextbike.

B2B LOGO

Use this logo in any B2B communication.

TAGLINE

The distance from the logo to the x-axis of the tagline is half the width of the letter “x”. The height of the tagline results from the 3/4 width of the letter “x”. The tagline is set in DIN Regular.

CLEAR SPACE

The minimum distance to all sides is the width of the letter “x” in nextbike.

POWERED BY LOGO

The “powered by nextbike” logo can be placed below the logo of local bike sharing sub-brands. Use preferably the blue version. For a harmonious presentation with the partner, the logo can also be displayed in black or white.

SIZE RATIO AND CLEARSPACE

The “powered by nextbike” logo may not be displayed smaller than 1/3 of the area of the partner logo. The minimum distance results from the height of the letter “x”.

Incorrect use of logos

Please take care not to use the nextbike identity incorrectly. Incorrect use can weaken and damage the integrity and impact of the brand.

Never use in a different colour.

Never change the colour of the icon in the negative version.

Never distort the logo.

Never rotate the logo.

Never use a gradient fill.

Never use effects.

Never use the logo without the bike icon.

Never use wrong taglines.

Never resize logo elements.

Never reposition logo elements.

Corporate colours

The nextbike colour palette is derived from the colour scheme of our bikes. Blue is the core colour of our brand, the silver tones of the frame parts are represented by the secondary blue and grey tones, supplemented by the signal orange of the reflectors. Use the secondary colours discreetly and avoid large areas of colour. White should be the dominant colour in all layouts.

PRIMARY COLOURS

PRIMARY BLUE

HEX: 004A99

R: 0 G: 74 B: 153

C: 100 M: 75 Y: 0 K: 0

SECONDARY BLUE

HEX: AAC4E1

R: 170 G: 196 B: 225

C: 40 M: 15 Y: 5 K: 0

BLACK

HEX: 004A99

R: 0 G: 74 B: 153

C: 100 M: 75 Y: 0 K: 0

WHITE

HEX: 004A99

R: 0 G: 74 B: 153

C: 100 M: 75 Y: 0 K: 0

SECONDARY COLOURS

ORANGE

HEX: FFC87D

R: 255 G: 200 B: 125

C:0  M: 25 Y: 55 K: 0

LIGHT GREY

HEX: C6C6C6

R: 198 G: 198 B: 198

C: 0 M: 0 Y: 0 K: 30

DARK GREY

HEX: 707070

R: 112 G: 112 B: 112

C: 0 M: 0 Y: 0 K: 69

Typography

All fonts can be downloaded here:

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NOTO SANS LIGHT

Use Noto Light as default font for all applications.

NOTO SANS REGULAR

Use Noto Sans Regular as a default font on the web and in the nextbike app.

NOTO SANS BOLD

Use Noto Bold to support the standard font.

NOTO SANS SEMI CONDENSED BOLD

Use Noto Semi Condensed Bold for titles and large headlines.